Free Trip to Space
For one lucky winner, compliments of Gillette.
Heinlein fans might remember this book, which starts out with a kid trying to win a free trip to the moon sponsored by a soap company:
Just another "it" we've lived to see. (Keeping in mind that the prize for this particular contest is a sub-orbital flight.) But, hey, we're getting there!
UPDATE: Only for Canadians? Paul Hsieh's thoughts on that: "Bummer."